parkrun tourism @ brimbank

I’ve been to many parkrun launches. They all have something a bit special about them – like a victory lap for the event team who have put in often months of work to get it off the ground. They are full of smiling faces, expectant faces and, sometimes, slightly nervous faces wanting it all to go well. It’s always interesting guessing how many people might turn up. Those attending are usually an excited bunch – local first timers mingle with a large crowd of parkrun tourists who love nothing more than gathering at a launch and catching up. This morning it was Brimbank’s turn…with a slightly different flavour.

Brimbank parkrun is not so much a ‘slow burner’ of an event as a ‘firecracker’. While most parkruns gently brew on a back burner for a long time, this one seems to have had a much shorter gestation period, thanks in part to the generosity of Medibank’s sponsorship through their free + active initiative. It is the first of quite a few launches that have been greatly financially assisted by this. And, with the donation of what I assume to be a large amount of dollars, a reciprocal amount of advertising will necessarily follow so you could have been mistaken when turning up to this morning’s event in thinking that it was a Medibank event first, parkrun second. There were red flags everywhere, large marquees and lots of Medibank attired staff/volunteers (not sure which?) on hand to direct and manage it all. There was even a bag drop area and, believe it or not, a tv crew on hand. So it was rather unlike any parkrun launch I’ve ever attended before.

Proceedings kicked off with speeches and a run briefing with introduction to the fabulous parkrun volunteers then a warmup by Michelle Bridges. It is at this point that I want it to be noted that I was far more excited to see the now famous parkrunner Jess here than Michelle Bridges and regret not going over to say hi :). Warm up over, we headed for the wide open space of the start line. We were held there for a while and weren’t quite sure why as we’d ticked over 8am by this stage – no one minded as launches often run a bit late due to speeches and celebrations. However the delay today was apparently to do with the tv crew and their broadcast schedule – again, not something experienced elsewhere.

Soon enough, we were off and running. And, despite all of the strangeness and un-parkrun like feel of the preamble, once we were on the course, it felt like parkrun again. And it was beautiful. Brimbank park really is a hidden gem. I’ve driven past it so many times and never thought that this trailrunning gold lay tucked in between houses and the freeway. On course this morning, we traversed river crossings (without getting wet feet) and were treated to as much trail goodness as we could handle. There were undulations, a range of surfaces (all gentle) and then an impressive hill which, when you reached the top, showed you just how magical this place is – popped in amongst suburbia. The surrounding bush is gorgeous and the course wends its way through it all in a meandering fashion. In the second half, there is a loop which is great for greeting other parkrunners coming the other way and then, before you know it, you’re passing the cafe and turning into the well organised finish shute. Where we were given a water bottle (thoughtfully, already full of water – thanks).

Following today’s event, there were post-run drinks and nibbles, massages and free health checks, all provided by Medibank. I was appreciative particularly of the large marquees they’d put up as the rain had decided now was as good a time as any to show up. We sheltered, enjoyed the hospitality and chatted to the crowd. And picked up a free running singlet. Which doesn’t fit as, in a fairly standard yet annoying assumption often made by health promoting corporations, only people up to size 16 would possibly turn up at an event like this and like to enjoy a free singlet. (At this point, when I’m clearly having a small rant, I could also go off on a tangent and talk about how I feel the commercialisation of parkrun has affected things but I haven’t fully decided how I feel about it and I should stick to the topic at hand. Let’s assume it might be the topic of a future blog post and leave it at that.)

A huge well done to the event team at Brimbank parkrun – what a beautiful location with so much going for it. While it seemed like a friendly and welcoming event, it was really hard to get a feel for the local parkrun community this morning as it was an ‘event’ rather than a community. What I look forward to most is coming back to visit without all the pomp and ceremony to fully appreciate this parkrun’s spirit as I certainly loved the course.

3 thoughts on “parkrun tourism @ brimbank

  1. Gaz says:

    I’m pretty sure parkrunners far and wide knew this one was going to be special. Those looking for a standard parkrun experience at a new parkrun would never attend a launch – especially this one.

    This blog is a little unfair on the event team (who are passionate and enthusiastic about bringing parkrun to their community as much as any other) and parkrun in general. Medibank are a MAJOR sponsor of parkrun, and the communities it supports through new events (mostly in disadvantaged locations) will benefit well beyond the life of the sponsorship deal.

    These events (where they appear to be as much marketing as parkrun) are more than acceptable when you consider how much more accessible parkrun is becoming, and how much less work (in terms of securing start up costs) there will be for events teams in these locations.

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    • Thank you for your comment and I certainly meant to take nothing away from the event team who I know worked hard to get this off the ground. As I said, I loved this parkrun and look forward to visiting again 🙂

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  2. Mike says:

    I have completed around 25 Parkruns. Great for fitness, but always on the flat track along the river in Maribynong. Brimbank was so different. Regretting it as I ran, but invigorated after
    So much so, I went back the following week – wasn’t going to let those hills beat me
    Thanks to Medibank, keeping Parkrun free is wonderful

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